In plain language
How should a medical practice website be structured in 2026?
The architecture is patient-first: each condition or service is its own page, written for a worried family member doing a midnight Google search. HotDoc or HealthEngine booking sits one click from the homepage. Doctor profiles include sub-specialties and special interests so patients can self-route. The site has to be accessible (WCAG AA), fast on a phone, and unambiguous about whether you bulk-bill.
We build for medical practices from a Sydney base and ship Australia-wide. Typical engagements run 5–7 weeks and start from $6,500 AUD ex-GST.
What we see on briefs from medical practices
- 01Online booking buried two clicks deep instead of in the header
- 02Doctor bios that read like CVs instead of explaining who the doctor is right for
- 03No fees / billing page, so prospective patients ring before they decide
- 04Inaccessible colour contrast or font size failing older patients
- 05No telehealth landing page despite Medicare item codes for it
What we ship for medical practices
- HotDoc, HealthEngine or HealthShare booking integration
- Per-condition patient pages (asthma, diabetes, mental health, chronic pain)
- Clear fees, bulk-billing and telehealth pages
- WCAG AA accessibility pass with screen-reader-tested forms
- Doctor profiles tagged by special interest for patient self-routing
Ready when you are
Build something worth visiting.
A 30-minute call. We'll show you exactly what your new site (and the AI plumbing under it, if you want any) would look like. Live, on screen. No slides, no pitch deck.